The Agora of Hierapolis, constructed in the 2nd century AD, was the central hub for commerce and social gatherings in the ancient city. Surrounded by columns and lined with shops, the Agora hosted bustling markets, public events, and political discussions. It served as the focal point of daily life, where citizens traded goods and engaged in community activities. Today, the ruins of the Agora offer visitors a glimpse into the economic and social fabric of Roman-era Hierapolis.